Montage Launches New Media Service And Announces Joint Venture With Bristol-Based Bivouac Productions
02.07.2007 10:51:00
For the launch of its New Media services, award-winning Montage Communications has teamed up exclusively with Bivouac Productions, one of whose directors has made two of the high profile BBC 1 documentary series ‘Lenny’s Britain’.
Montage set up the joint venture to bring broadcast quality to its online communication campaigns. The Agency has expanded its service offering to provide existing and new clients with cutting-edge campaigns that make full use of new media, offering PR managed blogs as well as video and audio podcasts.
Bivouac produces high quality films for both British and international broadcasters, as well as working with charitable and corporate organisations to make films for the non-broadcast sector.
Bivouac Company Director Sacha Mirzoeff and Creative Director Julia Black have won the Der Deutsche Fernsehpreis, the prestigious German equivalent of a BAFTA and the German human rights award for ‘Shooting Under Fire’, the feature-length observational documentary on the front line of the Reuters photo bureau in Israel. They have also been nominated for BAFTA and Grierson awards.
Montage Communications’ Commercial Director, Matt Anderson said: “We’re delighted to have set up this partnership with Bivouac Productions. Online media is revolutionising the way traditional communication campaigns are devised and implemented; new media have a synergy that greatly increases the effectiveness of traditional media campaigns. It’s cost-effective, too: one video or audio podcast can be viewed or listened to by millions on the Internet, time and again, for a one-off production cost.”
Sacha said: “We’re really looking forward to working with Montage Communications. New media offer great opportunities and are revolutionising the media industry. Our filming pushes the boundaries of programme-making and finds innovative ways of presenting difficult and complex subjects. We are excited about the creative work we’ll be doing with Montage.”
Montage also offers full broadcast quality podcasts. Ex-Star FM Managing Director, Dev Chakraborty, now Commercial Sales Director at Montage, has facilitated the setting up of the new service. Montage manages the strategic direction with key messages, briefing and scripts, and the podcasts are produced by a team of experts, who have over 20 years’ experience in national radio and audio production.
Recent Montage podcast projects include Bristol’s first Entrepreneurs’ Question Time, which was organised by the Bristol Enterprise Network, and recorded by Montage and turned into a podcast of all the key discussions to ensure that business leaders throughout the globe could access the lively debate online.
Montage’s range of clients includes B&Q, Starbucks, South West Ventures Fund, National Lottery, West Country Crimestoppers, Prestoplan, Solicitors Own Software and Bristol Enterprise Network.
ENDS
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To view examples of our filming expertise please go to http://www.montagecomms.com/video.html
Client name: Montage Communications
Business type: PR, media relations, blog and podcast provider
Author: Matt Anderson
Contact author: matt@montagecomms.com
Web link: www.montagecomms.com
