Do you worry how you can possibly manage your organisation’s reputation when so much can depend on what is said about you on blogs and other online networks?

Montage Communications manages your brand awareness and reputation online, through integrated blogging, social networking and online media campaigns.

We ensure that your organisation channels the real power of Web 2.0, to target your key audiences online and also to drive more PR coverage in print and broadcast media. Online PR has the ability not only to reach millions on the internet but also to allow a one-to-one conversation with clients and stakeholders, so building trust, understanding and influence.

Montage implements Web 2.0 and social media PR strategies, then measure the impact on your online reputation. The tools we use are:

•Fully managed blog writing services and evaluation
•Online crisis management support where necessary
•Identifying, coaching and supporting company in-house resources to service a social media communications strategy
•E-mail newsletters and ‘e-direct marketing’ campaigns
•A ‘community building’ strategy using a mix of in-company and external resources
-Forums
-User participation programmes
-User-generated content programmes
•Defining and delivering an audio or video podcast strategies