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Raising
The Bar
Bristol-based Action Indoor Sports Stadiums, hosts of the Indoor
Cricket World Cup 2007, is the latest company to benefit from
funding by the YFM Group, securing a total of £750,000 from
two YFM Group funds: £250,000 from
the South West Ventures Fund and £500,000 from The Finance
South West Growth Fund. In addition, Sport England has also provided
a £250,000 grant, subject to completion of the final award
conditions.
The unique business model, which has already taken Australia, New
Zealand, South Africa and Japan by storm, gives competitive grading
to its players and offers both Olympic and popular sports.

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Flying
High!
Brunel and Gordano Training Group, the South West’s largest
training provider, named Steven O’Brien from Airbus UK the
Apprentice of the Year at its 26th Annual Apprentice Awards Ceremony.
Over 500 guests, including Bristol business leaders such as Bristol
Water, Boots and The Northcliffe Press, attended the ceremony to
celebrate the achievements of 150 trainees who have completed their
apprenticeships.
Twenty-three year old Steven O’Brien from Downend, Bristol,
received the top accolade for his hard work and determination in
developing IT-based virtual aircraft landing gear modelling technology
for flight simulations at Airbus UK.
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Sourcing
Good Coffee
Starbucks stores across the country have held Good Coffee Day celebrations,
offering customers a chance to learn more about Starbucks’
ethical purchasing approach whilst enjoying a complimentary tall
cup of Café Estima Blend™ Fairtrade certified filter
coffee.
Starbucks is one of the largest purchasers of Fairtrade certified
coffee in the world and also has its own independently-verified,
socially-responsible coffee-buying guidelines that ensure the sustainable
production of high quality coffee.
Customers joined in ‘aroma labs’ – similar to
wine tasting - sampling coffees from across the ‘coffee-belt’,
the region bounded by the Tropics of Cancer and Capricorn.

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Camelot
Makes
Its Bid
Camelot has unveiled a pioneering third licence bid to take The
UK National Lottery forward to 2019, with a series of proposals
designed to create more winners, maximise returns to the Good
Causes – and ensure that it remains a world beater in the
next licence period.
Camelot’s plans for The National Lottery are spearheaded
with a suite of exciting draw-based games, including the launch
of the first ever World Lottery Draw and ground-breaking new game
categories to sit alongside Camelot’s existing draw-based,
Scratchcard and Interactive Instant Win portfolio.
Camelot's CEO, Dianne Thompson, submits third
licence bid.

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New
Client
T
West
Country Crimestoppers, part of the Crimestoppers Trust, has appointed
Montage to run a public relations and sponsorship campaign to support
its objective of raising its regional profile and increasing funding
for the charity.
West Country Crimestoppers
is an independent registered charity working in partnership with the Avon and
Somerset Constabulary police. By calling the number 0800 555 111, anyone
with details of criminal activity can pass them on to the police anonymously,
without fear of exposure or retaliation.

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New
Appointment
T
Montage
Communications has appointed Hannah Roberts as Account Executive.
With over 10 years’ experience in the legal and corporate
sectors, the 31 year old graduate will provide assistance to the
Directors in the management of Montage’s growing portfolio
of business to business and consumer clients.
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New
Media Launch
T
This
month, Montage launches its New Media Department, offering its clients
Blogging, Pod and Video Casting, and
Search Engine Optimisation services. In this and subsequent issues
we’ll be taking a brief look at the individual services, but
for more information on any of them,
please contact the Commercial Director, Matt Anderson on 0845 644
5404.
Blogs are an ideal tool for building engagement with your customer
or client base, and monitoring perception of your brand. The most-visited
blogs have constantly evolving content. Blogs need regular management
in order to be successful. As part of our New Media services, Montage
provides a fully-managed blog-writing service for clients that do
not have the time or expertise in-house. The blog can be embedded
into the client’s existing website, and Montage can manage
the content remotely, avoiding costly web design fees for each posting.

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