Are you struggling with your sales on Amazon or don’t have the time to spend updating product information and descriptions? Or perhaps you are new to the Amazon platform but are looking for support to guide you through the process? Either way, Montage is here to help! We provide a range of Amazon content services that will help to improve the visibility of your products and aid the buyer journey.
If you want to make a success of selling your products on Amazon then you need to ensure that every item listed is efficiently optimised, to obtain the maximum exposure. Not only will optimising Amazon content help the on-site search visibility, but it can also help visibility in Google – with Amazon typically holding a high ranking for thousands of search terms.
There are a number of areas in which Montage can look to optimise Amazon content to help improve product visibility, including categorisation, refinements and updating product copy to highlight the most important features. We can conduct an audit of the products which you are selling on Amazon to identify any potential areas of improvement to help increase product visibility and ultimately sales. Small opportunities which are often overlooked can prove to make a huge difference to the success of a product.
Aid customer’s buying process
Montage can help you to aid your customers buying decisions and guide them through the purchase process through the use of imagery, video and comparison tables. Additional images and product videos can help the customer to fully visualise the product and put to rest any lingering doubts they may have, as a result, they may be more likely to complete the purchase rather than drop out and look for another product with greater information. Another area in which Montage can help is the creation and implementation of comparison tables. Comparison tables provide a useful guide for potential customers but also provide you with a greater chance of completing a sale – if a customer looks at your product but it isn’t quite what they were after, they may see the comparison table which may highlight a further more relevant product to them. As a result, you still achieve a sale as opposed to the customer dropping out of the funnel completely.
Writing product descriptions that are both informative and enticing is no mean feat, but it is something that we specialise in here at Montage. We have a team of dedicated content writers who have years of experience in writing content for e-commerce platforms including Amazon. The A+ content that we produce helps to increase both the visibility of the product in Amazon’s search rankings as well as increasing consumer conversion rates.
Montage has worked on Amazon.com, Amazon.co.uk and various other international marketplaces – so no matter whether your company sells products in the UK, the USA or worldwide we will be able to help.
If you want to find out more about how we can help your business with Amazon content, please feel free to get in touch today!Contact us today