Blogging Services for Public Relations from Montage Communications

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Our five Montage PR Bloggers are:

"Blog eat Blog" - Kevin covers topical news stories, PR dos and dont's in the media, with a touch of Victor Meldrew thrown in.
"Geek Boy Blog"- Matt talks about the latest in media technology, blogging and podcasts.
"What's Hot and What's Not?!"- Sophie keeps us oldies up to date with social media and celebrity worship.
"Politik Blog"- Hannah Roberts keeps us informed on the legal aspects of the media, politics, censorship and freedom of speech.
"Baby news!" - Aime is on maternity leave.
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Punch and Judy Politics

30.04.2008

David Cameron ‘fessed up’ yesterday to being unable to refrain from Punch and Judy politics. In the interview, given to the Today programme, it was obvious that he didn't actually regard it as anything to be sorry for. The subtext was: Yes, I was going to try to stay away from that style of politics, but really, with such an open goal in front of me, I simply couldn't help myself.

Many things in politics are distinctly distasteful – Guido brings us an example for today - but Punch and Judy politics at PMQs is a different matter; it’s supposed to be a bear pit. Sometimes, the opportunities presented shouldn't be missed. The pithy question Cameron asked Labour MPs last week - about having a 'loser not a leader' - sticks in the mind, not because it's aggressive, undignified and borderline rude, but because with Brown mired in mess as he is at the moment, it resonates, and not least with the backbenchers ahead of tomorrow’s local elections. Vince Cable’s “From Stalin to Mr Bean” comment is a great example of this style, and politics would be the worse without it.

I also think that Cameron’s view of Punch and Judy politics has changed with his opponent. Faced with Teflon Tony, it probably was a safer course of action to play the serious card. But how do you out-do Gordon Brown, son of the manse, at being serious? And Brown is so much more ponderous than Blair; he’s easily out-manoeuvred at the dispatch box. No wonder Cameron feels the time is right to return to slinging punches.

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Drawing The Line

24.04.2008

The abolition of the 10p rate has been a real thorn in the side of the Government for weeks. What amazes me is the apparent lack of preparation - the Government must have anticipated the opposition it would face once the impact on low-earners became apparent. The Treasury presumably did its sums and realised that 5.3 million of the countryʼs poorest people would be worse off and that a backlash would be the likely result.

Thatʼs why Iʼm astonished at the remarks made by Mr Brown in the days leading up to his (entirely predictable) climbdown. He spectacularly failed to read the mood of the public, the media and his own backbenchers. It quickly became quite obvious that he would have to make concessions, yet time and time again he was said that there would be no concessions, no U-turn. By adapting such an entrenched position on this issue, he set himself up for a fall.

And when youʼre up to your neck in bad PR - as Brown certainly is at the moment - itʼs best to take steps to ensure that a line can be drawn under the episode. Fiddling round the edges of a problem stores up trouble for the longer term. So, as Brown admits that not all losers from the abolition of the 10p rate will benefit from a compensation package, Iʼm sure his communications team will be hoping that the numbers who continue to lose out wonʼt amount to hundreds of thousands - because if so, the Government will face a double-whammy of bad publicity as the media re-visits this episode in great detail to provide context for the next installment.

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Counter-Terrorism In The Spotlight

14.04.2008

The anti-terror debate is bubbling up again. The idea of holding people for 42 days without charge makes me very uneasy, as have many of the moves made in the name of counter-terrorism. It’s easy to give up rights without thinking too much about it; it’s quite another matter to try to get them back.


For me, it comes down to trust. I don’t trust the system to get it right often enough. The track record simply isn’t good enough. There have been many occasions where other counter-terrorism laws have been used inappropriately - against Walter Wolfgang, the 82 year old who heckled Jack Straw at a Labour Party Conference, being just one ridiculous example that springs to mind.

As a society, we’re becoming increasingly risk-adverse; perhaps the Government is just desperately trying to thwart each and every situation that could lead to a pile of body bags but it will never be able to protect us to that extent.   It doesn't matter how many liberties we give up in the name of so-called security.  As the IRA said after the Brighton Hotel bombing, they only have to be lucky once, whereas security forces have to be lucky always. 

Well, we’re not going to be lucky always, and on that basis, I’m not happy about the gradual erosion of my civil liberties in the name of counter-terrorism measures.

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PoliticsHome Index Launches

07.04.2008

PoliticsHome has launched today, and it’s not a disappointment.

PoliticsHome promises to be a one-stop-shop for those wanting to keep on the pulse of all things political. In addition to ‘insiders’ polling results, the site features breaking political news, a live blog feed, graphics tracking the main political stories in the mainstream media, latest broadcasts, as well as listing the day’s key events. There’s plenty of in-depth comment and analysis, too.

The site’s well worth a look.

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Twittering Away At Number 10 Downing Street

01.04.2008

There was talk in the papers this weekend about fallings out in Downing Street (surely not!) - this time, the old guard having their noses put out of joint by the new PR men that have been steadily trooping into Number Ten.

The old guard might have to suspend hostilities, though, because some of the new measures being taken up at Downing Street look interesting and are being well-received by the public.

In the last week, Downing Street has started Twittering and set up a site on Flickr.  Montage is pleased to see that Downing Street is following us on Twitter as well!

Politicians at all levels should be making the most of the new social media to engage with the public. Society has moved on, and they should be moving with us.

But only, of course, if there is full participation on their part. At the moment, Downing Street is engaging in two-way conversation using Twitter, although it says that it may not be able to continue this as things get busier… at which point, it would cease to be a good idea and be seen as a gimmick.

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